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Roles and Responsibilities :
● Minimum of 2+yrs of experience in writing for various blogs ,articles, and web content is required.
● Assist on-page SEO activities with content optimization for the website, Metadata, Keyword Placement ,HTML Tags and ability to write suitable & targeted Page Title, Meta Descriptions, Alt Tags etc.
● Responsible for writing creative and compelling content for the product in multiple formats including, but not limited to; SEO friendly blogs / website content / online articles / brochures / pamphlets / blogs / social channels / press releases / case studies / email marketing content.
● Writing, editing and proofreading website content.
● Work collaboratively with product and marketing teams to help plan, write, edit, and publish content.
● Perform in depth research about topic before creating required content.
● Continually seek out & apply SEO best practices to all content.
● Make daily content updates for social channels.
● Must be able to write articles on varied topics.
● Write unique content for blogs, landing pages and social media platforms.
● Formulate content marketing and social media strategy.
● Self-motivated and well organised Familiarity with keyword placement and other SEO best practices.
● An understanding of formatting articles on the web Demonstrated experience writing blog posts.
● Knowledge of cloud software domain & internet technologies is a plus.
● Can work closely with Digital Marketing Team to develop and implement effective marketing campaigns.
IMPORTANT - When you apply, please make sure to submit a sample of your writing apart from an article written based on our Product - Creatrix Campus.
Desired Candidate Profile :
● Must have an excellent command over the language and high-end proficiency in both oral and written communication in English.
● You will need to be a clear and confident content writer with experience in producing content in the digital marketing environment.
● A positive, flexible attitude and a willingness to work as a team player with good interpersonal skills.
● Creation of value by adding useful, fun, socially shareable content.
● Writing content and copies for videos, webpages etc. for product launches.
● Continually recommend strategies to create better content and engagement based on insights and analytics.
● Proactively research and understand the current trends relating to our product and industries we serve.
● Possess excellent understanding of Social Media Platforms such as Facebook, Twitter etc and content delivery on these platforms.
● Must be a Creative Thinker able to present the content in an extraordinary and different way to reach a huge number of audience.
● Ability to multi task and adapt to change.
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