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Senior SEO’s skill set:
1.An ideal candidate would be an SEO Analyst having atleast 3 year experience in a digital marketing company.
2.Experience with Google and Bing’s services, including Analytics and Webmaster Tools
3. Experience with Google’s Keyword Tool
4. A functional understanding of HTML and CSS
5. The ability to work with back-end SEO elements such as XML Sitemap, robots.txt, metadata and related skills
6. Develop and implement link building strategy
7. The ability to deploy an effective local and long-tail search strategy
8. A deep understanding of mobile strategy and how it relates to SEO
9. A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
10. Experience in building inbound organic search traffic and improving SERPs
11. A background in creating reports showing web analytics data and site evaluations
12. Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
13. Monitor and evaluate search results and search performance across the major search channels
14. An up-to-date, working knowledge of current, past, and projected trends in the SEO industry Familiarity with the best tools in the trade
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