We are a fast-growing, start-up beverage company committed to making great-tasting juices drinks from the finest, all natural ingredients. We are looking for a talented Brand Manager with experience in within the FMCG/ consumer environment, to assist in the development, and manage the execution, of our pan-Indian brand-building and marketing activities.
The right candidate will have experience in:
· Identifying strategies and working with senior team members on the development of innovative Integrated Marketing Campaigns to create brand awareness and create/increase demand for products in-store/ in accounts.
· Executing the design and deployment of brand campaigns & consumer promotions/ new product launches.
· Conceptualizing and implementing Trade Marketing activities to increase off takes in accounts.
· Developing On-Brand content on his/ her own, for use across all social media platforms as well as the blog.
· Managing scheduled promotional events/ in-store sampling campaigns across India.
· Ensuring effective implementation of all sales promotions across India.
· Generating consumer insights for developing marketing strategies & plans.
· Working collaboratively with vendors (Graphic Designers, Photographers etc) and internal resources to drive superior market results.
· Proactively identifying new opportunities for the brand.
· Conceptualising and executing internal communications.
The position is based in Pune; however he / she should be open to travel.
The candidate should have exceptional Verbal & Written Communication Skills in English.
As we are a growing company, the ability to remain calm under pressure, have a sense of humor and be willing to pitch in is a must. No job is too small (or too big) for anyone in the company to do.
Creative, analytical ability, multitasking and excellent interpersonal skills a must.
Akhshayaa Finance Bhaarath Ltd
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